"The Man with A Plan!"

Spotlight on...
Rick Garret


An Alpha Dog himself just five months, Rick brought his extensive OFF-line marketing experience to the ON-line world.  While steadily increasing his ebook sales over the last few months, Rick has also proven to be a dynamic, EXTREMELY responsive sponsor to his ever-growing downline of Alpha Dogs.

Knowing that being available to the members of his organization is VITAL to long term income growth, Rick has shown time and time again that he is T-H-E-R-E for his people!

Let's see what words of wisdom this rising star in the Canis Major (i.e. "Big Dog") constellation can impart to us...


Stan:  "Rick, I'd like to thank you for taking the time for this interview.  I know a lot of your fellow Big Dogs are eager to know WHAT you're doin' and HOW you're doin' it!  First of all, tell us a little about your background.  I understand that you're not a novice to marketing."

Rick:  "I have been in sales management at a couple of auto dealerships for over the last decade. I had always been successful in sales but never really liked working for someone else and the 50-70 hours a week. Being away from my wife Julie and my little girl Gabriella was not my idea of enjoying life. I guess at 33 I’m really starting to see time fly by much more quickly."

Stan:  "And just what led you to Internet marketing?"

Rick:  "I knew I had to start looking for another source of income. I enjoyed playing around with my computer and had always heard of so many people making a ton of money in netland. So, like many, I started to search for a good site to make it big (HA-HA)."

"There were so many nights - let me rephrase that months and months of being up until the wee hours of the night drastically trying all the 'for-sure' guarantees. You know all those BIG promises. In fact, one of the first was a vitamin site with their fail proof system and promise of big bucks from a so-called “average guy” that made almost $200,000 in 6 months. So l tried it and 480 bucks and couple of months later I hadn’t sold one thing and as you probably can guess I had a lot of personal product (vitamins)."

"Boy did I feel like a sucker. When I emailed them back to cancel they didn’t even ask me why. My guess is they got that a lot. I was so disappointed… welcome to the real world."

"Then the search continued. Still hopeful of that one idea, system or product that would recover my loss."

Stan:  "So what you're saying is that your initial results on the Internet were NOT the success you were used to in the offline world.  How did you happen to join the Big Dogs team?"

Rick:  "I had seen the Big Dogs site for months and had thought it was another empty ebook!"

"But I was seeing the Big Dogs ads so often that eventually I began to think that maybe there really is something worth seeing."

"I would be a fool not to try it.  I spent the 20 bucks and read it non-stop ‘til 3:00 AM. It was so refreshing and the light bulbs started going off!  I thought where in the world had this been for the last 8 months?"

"Stan, even though the excitement was there, my feelings were to let it sink in some more.  I did not want to rush into anything like I did before. I continued the endless search and read countless more books. I found myself still missing the right ingredients."

"I knew it was time to make a go of the Dogs. I whipped out my card and signed away and didn’t look back.  I immediately started putting together the C.H.I.P. system."

"Your site offers so much information and such a high quality system that if everyone would just get busy with it and listen to what you tell them they would achieve so much more.  This is a site that can change a person’s future and save them a lot of wasted time and money. I would call this a good thing."

Stan:  "Thanks for your generous words, Rick.  Now, from past discussions with you, I know you have a few key pointers that you would like folks to know bout."

Rick:  "Correct, Stan!  It is sad that so many people will see this book and not act on it. It will be a loss that they will never know. I searched for months putting in literally thousands of hours reading and hunting for the perfect system. I discovered it’s not the particular product; it’s the system that you use to promote it. If what you’re selling is legit and of good quality The Big Dogs system CAN make it happen!"

"Listen... if you have been struggling and/or considering the Dogs program I’m going to give you some friendly advice:"

#1. Setup the C.H.I.P system and work it religiously everyday. Remember this takes time.  You normally do not get it right the first few times, but keep at it until you do.  There is an old saying that I can never get out of my head…

“Much good work is often lost from the lack of just a little more.”

If you think of that anytime you ever consider quitting something, chances are you’ll never quit. Surely you will discover more success in the process.

#2. Always track your ads and rewrite them until they work. Trust me - if it isn’t working it’s very likely your ad and/or subject line is the problem.

A great way to learn how to write good solid ads is from Chris Gibson’s book “Email Ads Of Gold”. It is a very resourceful easy to follow step-by-step guide to creating the absolute best ads.

#3. Make sure you are always building your very own opt-in list. This will prove to be invaluable. Creating such a list can build strong relations. A trusting audience generally buys anything you honestly recommend. One way is to include this option in your letters you send in the chips system. Make sure you're offering them something of value.

Stan:  "Dog-GONE good advice, Rick!  And since you obviously recognize the fact that copy-writing - the act of writing ads - is crucial, could you give us a few pointers along those lines as well as a few samples?"

Rick:  "You betcha!  I use a couple of different letters and change them when they go stale.  In my opinion it’s important to have a long version, a not so long, and a short version."

"If you have seen any of my ads you will always find a way to reach me either with my toll free # or my email address. I receive calls daily with questions like “is this book really that good?”

"I can be reached very easily and any of my downline can reach me anytime. I feel this is very important. When someone buys a book from me they always get a welcome letter followed with several good setup and marketing tips that has worked for me."

"Stan, I want them to succeed at this very much. You know it’s really a win-win deal.  If they win I 'mysteriously' win too!"

"Here are a couple of recent ads I wrote..."


Subject Line:

"Please read this!  YOUR program may be listed, too!"

Sales Message:

"We both know you receive a lot of worthless mail, so I promise this will be a letter worth your time."

"Hi.  My name is Rick, and for years the internet has been used to make fortunes.  In fact more millionaires have been generated from the net than anywhere else. (Fact!)"

"If you're like I was you have been struggling with this Internet for a while and have not seen the golden barrel of money that everyone promised.  You know the ones that say, 'Sign up now for free and make five grand a month for life and you don’t have to do anything.'"

"Well let me ask you something... if YOU don’t have to do anything, who DOES?  Do we really believe these people running the program just want to include us on their pay roll."

"No, I didn’t think so, but they DO sound convincing, don’t they. There are so many variations of promises its too many to list here.  I’ll bet you're still trying to get the program you're in now to work. You know - The one Guaranteed it’s impossible not to earn M0NEY, but I’m sure even that still is not working."

"I understand this for I was there and to put it bluntly, it sucked!  The ways of making great money on the net are still growing and the people making this are still only about 5 percent.  That’s because most people don’t understand the truth about how its done - they are like I was still trying to do it the wrong way."

"Let me ask you something:  How many times a day do you see an ad for a get-rich-quick scheme and wonder if that would work or you just delete it and think, 'Yeah, right!  Promises, promises!'"  I’m sure everyday, ten times or more."

How would you like to know which ones will work and know how to be successful at them too?  Let’s not bore you with me talking.  Let's go to the horses mouth - the guy that has told the truth about everything and has enabled that 95% that’s not making money and give them the tools, knowledge, and system to make it happen!"

(ClickBank hoplink)

"But let me give you a heads-up.  You have probably seen this site before.  I personally passed on this several dozen times at least. I didn’t even like the looks of the website. This was my mistake. Fortunately a couple respected top affiliates recommended it to me and I thought if they use it to achieve the results we all want then I had better look at it or I would have no one to blame but myself.  I really thought it had looked just like another time waster."

"To my amazement IT WAS THE BEST BOOK on the NET!"

"(And it’s not just a book either) How could I have passed on this one for so long?  I’ve read hundreds of them and most were just another ad for their product, which really made me disappointed and very hesitant about trying anymore."

"If you’re going to try and retire from working on the net or just want to grow your business larger than ever this is is the best foundation to have."

"If you're ready you’ll know it..."

(ClickBank hoplink)

"FACT!   Just recently one of the members used this program to get a top position and signed a winning number of affiliates in an another program. He got 6th place out of 7700 and did it in only 5 days!"

"Trust me - you can use this for any quality program out there and achieve maximum results that you can be proud of.  Just so you know this same program was used for the other leaders as well but they don’t want everyone to know their secrets."

"Take a look and if you don’t get more than you expect get a full refund no problem what so ever.  I’ll tell you this  refunds are extremely rare and is sadly the result of an individual never using the knowledge and tools they received and that is unfortunate. I’m sure you have seen that before as well."

"I don’t beg anyone, but I do like to see more people become successful and it makes me feel good knowing it was because I led them to the right fishing hole."

"Don’t get me wrong the M0NEY is good too! (LOL!)"

(ClickBank hoplink)

"You need to know one more thing if you are in any of these programs listed below:"

>K.I.S.S.
>Private Gold Mine
>Cash Culture
>BizOpps
>All Safelists
>Referralware
>Residual Club
>FFA’s
>Stephen Ducharme “1million Visitors”
>Cash Evolution
>MPAM
>Cash Culture
>Free Coral Calcium
>S.F.I.
>Downline club
>Kiosk.ws
>Juvio
>All Free store Clubs
>EMM Gold Line Club
>EzineBlaze
>Adsaturation
>Smart Mall
>DHS Club
>All safelist owners
>All legal website owners
>AND many others will benefit greatly with this info/system (link above)

"Take your sales and effectiveness to the top level. Remember if you’re not totally satisfied and this does not offer you everything I have promised you can receive a full refund no problem."

***Special invite***

"Please feel free to enrolled in the weekly newsletter “Straight As it Gets Marketing Tips”. You will also receive a list of highly recommended sites that are proven to work."

"Please send a blank email to this link to be enrolled immediately:"

 mailto:marketing@ez-optin.com. (Revised address)

"You will then be sent a link to confirm your opt-in acknowledgement."

"Please save the following letters and reflect back on them. (you can cancel at any time)"

"I promise you will find very straight forward useful information and helpful tips ones that you may have missed; but at least do yourself the favor now and get up to speed with the info/system from this link that can explode your possibilities tremendously."

(ClickBank hoplink)

"I would enjoy very much to continue to be in touch with you. Just opt-in to my newsletter there will be discussions on all matters of marketing relationships and lead generating."

"I wish you God’s Blessing in all your honest ventures."

"Sincerely, your friend,"

Rick Garrett
(email address)
(phone number)
I have even put my direct # if you want to speak with me personally.


letter #2 (a little shorter)

Subject Line:

"I FeLT LiKe SticKinG a ForK in My ThroaT"

Sales Message:

"You must be sick of it too. The endless hype from every program  It is so irritating and unbelievable. They all promise us the world."

"You hear so many claims like “you don’t have to do anything we will fill your downline.”  Fill it with what?"

"They never seem to have any exact step-by-step system in place that would enable you to actually do this."

"Most of the time these programs were really meant for the avid marketer. This means the guy at the top of another program that has all the contacts. I sure hope they can do it. How did he/she ever get there? Who gave them their first break?"

"What about the regular person like most of us that wants to succeed, is that still possible?"

"It reminds me of a kid trying to get a car loan and the banker says “young man you don’t have any credit”. “I can’t give you a loan if you don’t have any credit.” The boy responds “how can I get credit if everyone says they can’t give me a loan unless I have credit?”"

"I can assure you that what I am showing you has nothing to do with cars. It does have to do with your first real break."

"This is truly a system that will seriously wake you up."

"You will have the knowledge needed to survive and succeed on the net.  You will have an arsenal of tools that can finally explode your sales.  You will at last have what the Big boys have been using today to make it BIG that most of us never get to see."

“I PROMISE YOU!”

"This is the most comprehensive plan available. It will help you sell or market any product or service you offer.  This revolutionary system is so right on.  You must not ignore this it will change everything your doing now."

"Go to this link and enjoy the change it will give..."

(ClickBank hoplink)

"If you have seen this before and ignored it as I did please go back and take a closer look.  Whether you decide now or next month the only thing that Is certain you will have to do this in order to make money online."

"PERIOD!"

"Once you know this you will understand how I can say all this with a straight face. (“_”) Now that’s a straight face."

"This gives you a system that will allow you to produce results in a short period of time. It will also enable you to win at many other programs you may decide to do later on."

"How can you beat that?"

(ClickBank hoplink)

"You’re getting a complete system and knowledge for marketing your product of choice.  This is what every successful marketer is using in fact another member just made a top 20 spot out of 7700 in 5 days in another program using this exact system."

"Most all other top affiliates in other programs are using this right now."

"I could give you many more testimonies but the fact is simply this works and most everything else doesn’t.  If you're not impressed and do not get everything I have promised get a full refund no problem."

"Go here and get involved now:"

(ClickBank hoplink)

"I wish you Gods blessing in all your honest ventures."

"Sincerely, your friend,"

Rick Garrett
(email address)
(phone number)

"Ps if you would like to be enrolled in the weekly newsletter “Straight As It Gets Marketing Tips” Just send a blank email to mailto:marketing@ez-optin.com.  A confirmation letter will be sent immediately please confirm it and you’re in like flint."


Stan:  "Rick, I gotta say that those are TERRIFIC letters!"

"In your first, longer sales message I think it is a stroke of genius to list all those programs.  Since there's a 95% chance that the people involved in those programs are NOT successful, you know that they are looking for help- - and YOU are providing that help in the form of the Big Dogs program!  Great marketing concept!"

"I also like the extremely personal way you write your letters.  When I read 'em there's no doubt in my mind that... "Rick Garrett is a REAL guy, and sounds like a person I can believe and trust."

"In closing, Rick, I'd just like to thank you for sharing your insights and marketing experience with the rest of us.  Your downline people are lucky to have an upline like YOU!"

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