"All
glory comes from daring to begin!"
Kao
Saephan!
Back
from the "Dead"
and Stronger Than Ever!
Many of us sometimes lose
sight of the fact that the Big Dogs program was designed to promote
ANY program, product, or service via the Internet. As a member
of the Big Dogs team, you are not REQUIRED to promote Big Dogs exclusively.
In fact, we ENCOURAGE our members to promote other services, if they already
have a favorite program.
Flexibility is
one of the many STRONG points of the Big Dogs program.
However, just because you
might be promoting another program as your MAIN activity does NOT mean
you would have to ignore promotion (and the income potential!) of Big
Dogs completely. Remember! The members of ALL programs
on the Internet will ALWAYS need leads...
...and that is what Big
Dogs is all about, isn't it!?
Leading with one
program and then "back-dooring" Big Dogs is a marketing
process called "coat-tail"
advertising. It's VERY effective and we've written a
few articles about it in past issues of the Big Dogs Bulletin.
Now let's talk about Kao
Saephan...
Actually, Kao was one of
our first Alpha Dogs. He came on board just a few months after
launch, back in 2001. Now, Kao was a consistent producer, but
not an OUSTANDING producer, for about a year. Then he kinda just
"disappeared" from the Big Dogs radar for nearly twelve
months, while successfully pursuing other ventures.
Then, in perusing our
sales stats, I noticed that Kao was suddenly appearing again - BIG
time! In fact he is now on pace to have his best month as
a Big Dog!!!
I emailed him, welcoming
him "back" to the team, and asked him what he was doing
differently.
His warm reply is
something that can teach us all a great deal about the magic of
"coat-tail" advertising...
"Dear
Stan:"
"I
know I’ve been a 'dormant-doggie' for a while, but I thought you
might want to know what prompted my comeback…"
"I’ve
been testing a program called DollarsBlaster that sells VERY well
through the C.H.I.P.’s. Instead
of promoting Big Dogs directly, what I do is promote
DollarsBlaster."
"Even
though I was a member of only a FEW of the C.H.I.P.’s, I managed to
get over 200 DollarsBlaster sales in just the past two weeks!
And… for the last month and a half , I’ve been getting a
consistent ten to fifteen sales DAILY."
"Needless
to say I am now signed up for the REST
of the C.H.I.P. programs!"
"I
haven’t really thought of myself as a Big Dog since I haven’t
promoted the Big Dogs program itself for over a year.
But then I realized that that was crazy!
After all, I use the techniques outlined in the 'Secrets of
the Big Dogs' ebook and I use the promotional tools (the C.H.I.P.
programs). So I guess I
AM a Big Dog after all. If
it walks like a duck and quacks like a duck, then, by golly it must BE
a duck!"
"Anyway,
the idea finally dawned on me – why not share Big Dogs with my
DollarsBlaster members!? After
they join DollarsBlaster, I reveal to them my 'secret' to getting
so many sales. Of course,
my ‘secret’ is none other than the ‘Secrets of the Big Dogs’
ebook."
"They, of
course, are excited to duplicate my success with DollarsBlaster, so I
send them over to my Big Dogs site, have them purchase the ebook, and
follow me through the C.H.I.P. programs. I then teach them to do the same with THEIR downlines.
So it’s a win-win combination!"
"I would
love to get that $10,000 ‘Super Bonus’ for selling 1,000 ebooks in
one month, Stan! And when
I do, I’m gonna hold you to that dinner and personal delivery of the
check!!! (LOL!)"
"Stan
you’re a genius,"
"Kao"
Stan's
comments:
First of
all I'd like to thank Kao for his generous words of praise, and to
once again welcome him back - it's always nice to hear from old
friends!
Secondly,
I'd like to point out Kao's "discovery" of coat-tail
advertising. It's obviously working for him BIG TIME, and it can
work for you as well! If you are currently promoting
another program successfully, that's great, and I congratulate
you. But always remember that your downline people will ALWAYS
need leads. And, as an Alpha Dog, YOU are in a unique position
to provide them with leads and yourself with a huge,
secondary income - compliments of...
...Big
Dogs!
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